Personalised Prescription Gin Bottle Label Custom - Any Wording

Product Information

The Chair explained that during the Informal Resolution process she had noted that the bottle was 200ml and contained sparkles. The Chair explained that as part of the Informal Resolution review she had raised rule 3.2(h) for consideration as it was her view that the product could appear toy-like and therefore warranted further discussion as to whether it had a particular appeal to under-18s. Raspberry Gin Details: Our Raspberry Liqueur is soaked in alcohol for several weeks to increase the depth of flavour, colour and to intensify the aroma of the fruit. Why not try..... our Raspberry Gin Liqueur as a delectable Raspberry Fizz. Simply add the raspberry gin liqueur to a glass of chilled Champagne or Prosecco topped with fresh raspberries for a real freshness. There's nothing better.

Raspberry Gin Liqueur, Golden Sparkly Spiced Gin Liqueur, Sloe Gin Liqueur and Rhubarb and Ginger Gin Liqueur

There are four different categories of Gin styles and it all comes down to how they are produced. The styles are London Dry Gin, Distilled Gin, Genever and Sloe Gin (well technically Sloe Gin is a Liqueur). Our range covers products within all these categories. In a unique partnership with Friary Drinks, one of the UK's leading Artisanal Spirit Producers, we are thrilled to be offer these personalised bottles of Friary Drinks' hand crafted, flavoured Gins. ABV 18% Vol in 200ml, 500ml and 700ml bottles. The company highlighted that the product clearly stated, “This product contains alcohol. By purchasing this product, you confirm that you are 18 years of age or over.” Allergen Advice; All our products are vegetarian and vegan friendly, therefore diary free. Gluten free. The Independent Complaints Panel (ICP) noted that the bottle was designed to look like prescription medicine due to the shape of the bottle, its name and the use of a green cross on the label, which was an exact copy of the UK’s pharmacy cross.

The Panel noted that the bottle was designed to look like prescription medicine, in that the shape of the bottle, the name ‘Prescription Gin’ and the green cross displayed on the front of the bottle was an exact replica of a pharmacy cross in the UK.Sloe Gin Details: Smooth and sweet, heart-warming, traditional-style Sloe Gin. Ruby red in colour, gentle aromas of red plums blend. Sweetness and the natural bitterness of the sloes are perfectly balanced on the palate which is smooth and round, with a luscious, creamy texture. ICP chair Nicola Williams said: “It is wholly irresponsible to present an alcoholic drink as prescription medication and suggest that consumption of it can cure mental and physical ailments. Our Spiced Gin liqueur is warming and aromatic, with sweet orange notes and lingering spice from cinnamon, ginger and nutmeg. Infused with a dry Gin that has been crafted using top quality botanicals. Why not try..... A festive twist on a gin and tonic. Add 50ml of our Spiced Gin to a glass and top up with 150ml of premium tonic water. Garnish with a twist of orange peel. Additionally, the product implied a link between consumption and curing physical and mental ailments. On the front of the bottle it stated, “Possible side effects: May include extreme relaxation, giddiness and happiness.” Despite the complaint being upheld on two counts, the Panel refused to condemn it on other alleged breaches of the Code, noting that: “The bottle referenced gin six times and the label clearly stated the alcoholic strength of the product. There was no evidence the product had an association with dangerous behaviour or a particular appeal to under-18s as the sparkles in the product were not the dominant feature, nor did the product have childish imagery, sweet flavours, contrast colours or a childish font.”

Furthermore, the Panel stated it was irresponsible to imply that an alcoholic drink was something to be prescribed or suggest that it could make an individual feel ‘better’. Industry watchdog the Portman Group received a complaint from a member of the public against Mixpixie’s Prescription Gin. It was upheld on two counts, with the gin found to be encouraging irresponsible and immoderate consumption, and implying it had therapeutic qualities. In this case, the product also created a link to irresponsible and immoderate consumption which was particularly concerning when the product was encouraging consumption based on health grounds. Caution must be exercised with tongue-in-cheek marketing so that it does not breach the Code.”Gifting company MixPixie has been forced to discontinue its ‘Prescription Gin’ brand after a complaint made by a member of the public was upheld by regulatory body the Portman Group. MixPixie will now work with an advisory service on designing a new label for its gin. The company opened by stating that it appreciated the complainant’s misunderstandings, but that it disputed the points raised and wished to respond to the concerns. The Panel therefore concluded there was a clear suggestion that the product had therapeutic qualities, which breached Code rule 3.2(j).