In clear, student-friendly language, Bryman covers both qualitative and quantitative research methods--and the differences between them--as well as mixed-methods research, a subject on which he is an authority. Avoiding complicated mathematical formulas, he takes a non-technical approach to the range of tools available for the analysis of quantitative data. This approach provides students with a clear guide for creating their own research projects, choosing a method of analysis, interpreting their findings, and writing up their research.

Mixed Methods in Action boxes throughout introduce examples of mixed methods research, emphasizing the ways qualitative and quantitative methods complement one anotherIn addition to many new examples of published research, this edition features the insights of a panel of recent graduates from their experiences of researching a variety of fascinating topics, including attitudes towards the LGBT+ community on social media, the experiences of Pakistani Muslim single mothers, and the impact of screen time on sleep. 'Learn from experience' boxes in every chapter contain their candid reflections on the successes and challenges of their projects, and their advice for student researchers. A more straightforward writing style makes the content easier for all students to follow, particularly those for whom English is not a first language. Vocabulary is simpler, jargon and idiomatic phrases have been removed, and complex discussions have been broken into manageable parts. Jefferies). He has been an invited speaker at the Department for Education, Department for Work and Pensions, the European Parliament in Brussels, the House of Lords, and the UN in New York, as a world leading expert on ageing. Liam is a member of the UK Social Policy Association Executive Committee. He is also the Managing Editor of Social Policy and Society. Features examples from studies that employ an intersectional analysis, and engages meaningfully with discussions of race, class, gender, sexuality, and disability BL Fully updated material on using the internet as a source of data and a medium for conducting research

Dr Tom Clark is a Lecturer in Research Methods at the University of Sheffield, UK. He is interested in all aspects of methods and methodology, particularly with respect to learning and teaching. His other interests Alan Bryman was Professor of Organizational and Social Research at the University of Leicester from 2005 to 2017. Prior to this he was Professor of Social Research at Loughborough University for thirty-one years. His main research interests were in leadership, especially in higher education, research methods (particularly mixed methods research), and the 'Disneyization' and 'McDonaldization' of modern society. Alan was also the author of the bestselling Also available as an e-book enhanced with self-assessment activities and multi-media content to offer a fully immersive experience and extra learning support. New material on recent developments within social research, including social media research and big data, has been embedded throughout and the numerous examples of real research have been thoroughly updated.Alan Bryman was Professor of Organizational and Social Research at the University of Leicester from 2005 to 2017. Prior to this he was Professor of Social Research at Loughborough University for 31 years. His main research interests were in leadership, especially in He is best known for three main areas of work. Bryman has long been associated with research methods and in particular the use of mixed methods; this led to him publishing the book Social Research Methods (now in the 6th Edition) [1] and Quantitative Data Analysis with SPSS 12 and 13: A Guide for Social Scientists with Duncan Cramer. His Quantity and Quality In Social Research (1988) is yet another significant contribution in the field of research methods. A student-centred textbook which demystifies research methods and makes it approachable for students. BL New boxed material, including actual student experiences that detail the practices and problems social science students may encounter in the research process

This is by far the most helpful sociology methods textbook I've come across. It sets itself apart from other social science textbooks by paying less attention to experiments and more to survey and in-depth interview skills." -- Hien Park, lVanguard University The e-book offers a mobile experience and convenient access, with learning resources embedded and hyperlinked throughout to offer self-assessment activities and extra support:Thoroughly but sensitively updated by three new authors. Dr Tom Clark, Dr Liam Foster, and Dr Luke Sloan bring specialist expertise and have worked closely with students and lecturers to build on Alan Bryman's impressive legacy. Clear, comprehensive, and trusted, Bryman's Social Research Methods has guided over a quarter of a million students through their research methods course and student research project. The thoroughly updated sixth edition offers unrivalled coverage of quantitative, qualitative, and mixed methods with renewed focus and a fresh, modern feel.