Having worked for another feed company, Clare knew there had to be a better way to feed horses and ponies. A feed that would truly make a difference, a difference that owners could actually see, better condition, actually touch the sleekest, shiniest coat and actually feel when riding, better temperament and way of going. SoundHoof™ - Like all Blue Chip balancers, Original contains a complete hoof supplement with biotin, methionine, lysine, organic zinc and organic copper for the formation of strong, pliable, quality hooves. Immune support - Pro contains the antioxidants selenium, vitamin C and vitamin E to aid the ‘mopping up’ of free radicals and to promote a healthy immune system.

Double-action digestive supplement - Combining a tailored concentration of probiotics with nucleotides, this helps maintain optimal gut health. Native has been formulated to maintain native ponies and horses’ natural condition without encouraging weight gain or weight loss. It provides the ideal balance of nutrients for supported daily health. Triple-action digestive supplement - Pro combines a high concentration of prebiotic MOS and probiotic alongside nucleotides. This combination is proven to increase forage digestibility by up to 100% in a study conducted by Hartpury College. In 1996, with the help of vets, scientists and nutritionists from the U.S.A, France and the U.K Clare formulated her first product. Blue Chip Original Feed Balancer named after her champion show horse Blue Chip. This was both veterinary science and the realization of the importance of nutrition in the human athlete had greatly evolved. Feed Balancers were a totally new concept. PrimoVento™ - Like all Blue Chip balancers, Pro contains a complete respiratory supplement containing antioxidants, menthol, eucalyptus and garlic. PrimoVento™ is formulated to soothe the airways and maintain lung health and integrity.

Oils & organic zinc - Native contains elevated levels of both soya and linseed oils to help improve coat condition and enhance shine. This combination helps produce a soft, show quality shine on even the most dull, coarse coat. Along with oil, Native also supplies a good amount of organic zinc to help strengthen the hair follicle, which is important for maintaining the strength of native ponies and horses’ mane, tail and feathers. SoundHoof™ - Like all Blue Chip balancers, Native contains a complete hoof supplement with biotin, methionine, lysine, organic zinc and organic copper. This helps the formation of strong, pliable, quality hooves. It is the ideal balancer for performance ponies/horses with elevated levels of protein, vitamins and minerals to support performance, growth and health. Double-action digestive supplement - Original combines a high concentration of probiotic with nucleotides. By combining a balancer with a digestive supplement, you ensure your pony/horses’ digestive system is functioning optimally, and they are able to extract maximum nutrient utilisation from their diet. The double-action digestive supplement is proven to increase forage digestibility by up to 100% in a study conducted by Hartpury College.

We are therefore proud to be the most trusted & recognised Equine Feed & Supplement Brand in the UK. Where it all began De-stressor - Pro contains magnesium to keep horses and ponies calm and stress free. In addition, the digestive supplement will settle the digestive system ensuring horses feel comfortable and relaxed.Anna's life has always functioned with a pony or horse not far away. An avid Pony Club member since the age of 4, competing to PC Championships level, and completing all PC tests including the highly sought after A test alongside BHS stage 4 and AI qualifications. Competing to Advanced level eventing ran alongside this, through ponies, juniors and young riders, including being selected for a young rider squad competing internationally in Compiegne, FRA. With a BSc (hons) in Sports Conditioning, Coaching and Rehabilitation from Hartpury, Anna went on to run a successful livery and training yard for many years, alongside coaching, breeding and managing a large equine retail and feed store. During this time Anna sat on both the BETA Retail Committee and BETA Council, in a bid to ensure professional standards in equestrian retail were attained UK wide. An interest in photography and equine marketing continues, as an equine brand photographer, working with international brands including the Event Rider Masters series, an Equine Marketing Manager role seemed a likely choice, continuing in an industry she loves. Anna helps to drive the Blue Chip marketing strategy including events, sponsored riders, business development and more. You may even get to chat over the phone regarding nutritional queries.